To become an expert on membership, registration, and subscription, study these companies that got it right. They offered a clear value for registration, a relationship based on trust for a subscription, or a meaningful identity for membership.
New York Times
How The New York Times’ Digital Bundle Strategy Is Winning Subscribers
A master class in bundling from NYTimes and Amedia
How The New York Times’ Bundling Strategy Drives Growth
Strategism: How (& Why) NY Times Is A Gaming Company
Guardian
How The Guardian’s reader revenue strategy is paying dividends
The Guardian bypasses a paywall to find reader support
How the Guardian capitalized its membership model
How The Guardian raised a record amount of reader revenue in the U.S.
Substack
Digital Platforms and Journalistic Careers: A Case Study of Substack Newsletters
Substack Is Both Great and Terrible for Authors
So Many Creators Are Moving to Substack: What’s Going On?
The Athletic
Fast-growing startup aims to ‘replace the sports page’
Why The Athletic’s Business Model is so successful
The Athletic’s secret to a 25% visitor-to-subscriber conversion ratio
Behind the Brand: The Athletic’s Ascent Amidst Acquisition
Harvard Business Review
Harvard Business Review Registration Wall: From Content, to Registration to Content | Series.
Added value: How Harvard Business Review thinks it can add subscribers while getting more expensive
How HBR uses case studies and ebooks to sell premium subscriptions
How HBR Becomes More Valuable in Times of Economic Distress
Stratechery
Sovereign Writers and Substack
Patreon
Patreon Business Model in a Nutshell
10 Best Patreon Alternatives to Jumpstart Your Membership Business
