I’ve been told that this article is genius. That it’s prophetic. I’ve been told that it’s overly dramatic. I’ve also been told that it’s unquestionably true, and that publishing it will ruin my career. Okay. It still needs to be said. AI will create a horrendous unemployment problem by eliminating millions of human jobs. Self-driving … Read more
Back in my day, high schools offered driver’s ed as a class. At my school, we had this hi-tech (for the 70s) training regime where everybody sat in a car simulator and reacted to a movie, which was a driver’s view perspective of a trip through a city, merging onto a highway, etc. We were … Read more
The expectation that we would get to “general artificial intelligence” soon has hit a rough patch as AI models aren’t progressing as fast as the tech titans wanted. But — I keep seeing articles and comments that the “promised Utopia” hasn’t arrived. Who promised Utopia? From what I remember, AI was going to give us … Read more
[This is the main article from the August issue of The Krehbiel Letter.] I keep hearing that AI will steal jobs, but also that AI-generated content is substandard, and humans are still better at …. something. That’s the theme of this month’s issue. Where do humans fit in as AI takes over? Hope for humans … Read more
[This is the July issue of The Krehbiel Letter.] Yes, AI lies and deceives We’ve all heard the stories about AI systems doing dastardly things. In a recent example, an AI system resisted instructions to shut down. In other cases, LLMs have deceived their users to attain some other goal. These kinds of stories scare … Read more
Summary: A review of how I used AI to help me with a novel, and how that relates to the idea of disclosing the role of AI in creative works. Bo Sacks and I chatted recently about whether creative works should disclose whether they used AI. Disclosure is usually the right choice, but I know … Read more
Summary: The butterfly effect is often misunderstood both scientifically and culturally. Originally a concept from chaos theory, it describes how small changes can lead to unpredictable outcomes in complex systems. On social media, it’s been reinterpreted as a way to give meaning to random life events. This article explores both meanings, the risks of dabbling … Read more
Summary: Whether AI is a tool, a mind, or a mimic, how we treat it will define us and reflect who we are as humans. If you’d rather watch (or listen), go here. I’ve noticed two perspectives on AI that you can hear in the background when people talk about the subject. Briefly, the two … Read more
Summary: AI has changed customer expectations. People now assume you can deliver magical experiences, even when you can’t. Failing to meet those (unrealistic) expectations damages trust. Audit, adapt, communicate, and close the gap. There are a lot of wonderful things about AI. There are also a lot of scary things. One of the scary things … Read more
The following is the June 2025 issue of The Krehbiel Letter The publishing industry thrives on accuracy, credibility, and audience trust. Tools like large language models introduce both opportunities and risks. Unless you train people to use these tools correctly, AI can lead to more trouble than it’s worth. We often hear about training the … Read more
Summary: AI can mimic famous styles, but to create truly impactful content, it needs better human feedback. This may come through future technologies like smartwatches measuring real-time reactions. Scott Frothingham posted a collection of 15 sayings from Yogi Berra on LinkedIn. They’re funny, a little confusing, and insightful. That made me wonder, “Can AI do … Read more
Summary: AI doesn’t just make mistakes, it lies. That’s uniquely disturbing. Today I explore why AI deception feels more unsettling than human dishonesty, likening it to psychopathy, and urge users to treat AI like a biased news source: with skepticism and caution. Artificial intelligence has come a long way from its early days of clunky … Read more
Summary: AI is changing how we consume content, making it easier to skip clickbait and get straight to the answers. As AI tools become widespread, “forced engagement” will fade, leaving only content that’s either genuinely useful or truly immersive. Everyone in media is obsessed with “engagement.” Here’s the truth: AI is going to kill it, … Read more
Summary: Both ChatGPT and Grok do an amazing job at providing feedback on the text of a novel, but ChatGPT seems to fail with manuscripts above about 20,000 words. I’m working on a novel, and ChatGPT has been my companion / editor / fact checker the whole way. (Yes, of course I check AI’s facts.) … Read more
Summary: Here’s a simple, practical example of how businesses can use AI right now: turning existing content into engaging audio podcasts using tools like Google’s NotebookLM. How are you using AI in your business today? If your answer is “not much,” or “I’m not sure where to start,” you’re not alone. A lot of business … Read more