Publishers, start training your own large language model

Female robot writing copy

As the AI wave threatens to reshape industries and disrupt the publishing business, publishers can gain a competitive edge by training their own large language model (LLM) with a distinctive voice and point of view. This article explains why this is a crucial strategic choice to make right now, explores the merits of this strategy, … Read more

A killer ChatGPT prompt to extend the reach of your content

Female robot reading paper

Yesterday I saw a post on LinkedIn from Jay Schwedelson with an interesting ChatGPT prompt, as follows. Repurpose the Newsletter below into a: Top 10 Checklist 7 Pitfalls to Avoid List Quick Start Guide with 8 Bulleted Ideas Linkedin Post with Less than 100 Words Twitter Post with Less than 280 Characters Blog post with … Read more

Will AI make SEO obsolete?

weird computer

Last week Bo Sacks distributed an article with the compelling headline, “Barry Adams on why AI will not kill SEO.” That piqued my curiosity because I have said that AI threatens to disrupt Google’s business. Once people can simply get an answer, rather than getting a list of homework to do, they won’t be following … Read more

How to use ChatGPT for content creation

Robot reading newspaper

Summary: Six ideas for incorporating AI-powered writing into content generation workflows using ChatGPT. They are (1) get new ideas, (2) get keyword suggestions, (3) create a first draft, (4) check word choices, (5) summarize or expand content, and (6) integrate ChatGPT into a content management system. There was some conversation at the Renewd Summit earlier … Read more

Publishers need to train their own large language models

geometric pattern

I’m assuming you’ve used ChatGPT. If so, you’ve probably run into its very annoying super ego. For example, you’re doing some research on nuclear power and it hectors you with grade school morality about the dangers of this and that. It’s quite annoying. But there’s a value in that. It shows it’s possible to layer … Read more

What I fear most about AI

Mr. Burns controls the internet

It’s not all the job losses. Although I do think that’s a big problem we’re not ready for. It’s the fact that one or maybe just a few organizations will control everyone’s access to information. Right now, just about anybody who wants can get their ideas out into the public square – as I’m doing … Read more