Summary: The butterfly effect is often misunderstood both scientifically and culturally. Originally a concept from chaos theory, it describes how small changes can lead to unpredictable outcomes in complex systems. On social media, it’s been reinterpreted as a way to give meaning to random life events. This article explores both meanings, the risks of dabbling…
Summary: Whether AI is a tool, a mind, or a mimic, how we treat it will define us and reflect who we are as humans. If you’d rather watch (or listen), go here. I’ve noticed two perspectives on AI that you can hear in the background when people talk about the subject. Briefly, the two…
Summary: AI has changed customer expectations. People now assume you can deliver magical experiences, even when you can’t. Failing to meet those (unrealistic) expectations damages trust. Audit, adapt, communicate, and close the gap. There are a lot of wonderful things about AI. There are also a lot of scary things. One of the scary things…
The following is the June 2025 issue of The Krehbiel Letter The publishing industry thrives on accuracy, credibility, and audience trust. Tools like large language models introduce both opportunities and risks. Unless you train people to use these tools correctly, AI can lead to more trouble than it’s worth. We often hear about training the…
Summary: AI can mimic famous styles, but to create truly impactful content, it needs better human feedback. This may come through future technologies like smartwatches measuring real-time reactions. Scott Frothingham posted a collection of 15 sayings from Yogi Berra on LinkedIn. They’re funny, a little confusing, and insightful. That made me wonder, “Can AI do…
Summary: AI doesn’t just make mistakes, it lies. That’s uniquely disturbing. Today I explore why AI deception feels more unsettling than human dishonesty, likening it to psychopathy, and urge users to treat AI like a biased news source: with skepticism and caution. Artificial intelligence has come a long way from its early days of clunky…
Summary: AI is changing how we consume content, making it easier to skip clickbait and get straight to the answers. As AI tools become widespread, “forced engagement” will fade, leaving only content that’s either genuinely useful or truly immersive. Everyone in media is obsessed with “engagement.” Here’s the truth: AI is going to kill it,…
Summary: Both ChatGPT and Grok do an amazing job at providing feedback on the text of a novel, but ChatGPT seems to fail with manuscripts above about 20,000 words. I’m working on a novel, and ChatGPT has been my companion / editor / fact checker the whole way. (Yes, of course I check AI’s facts.)…
Summary: Here’s a simple, practical example of how businesses can use AI right now: turning existing content into engaging audio podcasts using tools like Google’s NotebookLM. How are you using AI in your business today? If your answer is “not much,” or “I’m not sure where to start,” you’re not alone. A lot of business…
Summary: What ChatGPT and other AI services are doing is immoral and illegal, but nobody is going to stop them because they have the perfect defense. “If we don’t do it, China will.” Copyright vests in the creator from the moment of creation. You don’t need to register it, publish it, add a copyright symbol,…
Summary: AI is much more advanced and scarier than you think it is. Here’s a small example from a conversation I had with it last night. I’ve seen a lot of creative people trying to convince themselves and others that AI isn’t a real threat because, you know, it hallucinates, and it misuses em dashes…
Summary: ChatGPT sometimes fails math-based questions because it defaults to text pattern-matching. To get better answers, explicitly instruct it to calculate, provide structured data, and verify its responses. ChatGPT Fails Catechism Class! I learned something interesting about the way ChatGPT processes information that might help you get better results when using AI tools. A friend…
Summary: Choosing the right words can make all the difference in communication. You can use ChatGPT to analyze relationships between words and phrases to find just the right word to convey the sense and the tone you choose. “Those are good words,” she told me. That phrase stuck with me. I was having a conversation…
Summary: Artificial General Intelligence promises progress in many ways but also poses serious risks, including manipulation, job loss, and loss of control over our destiny. We seem to have two choices: halt AGI now or risk an unstoppable force that will dominate our future. You wake up to the smell of freshly brewed coffee made…
Summary: Listening to Beowulf exposes you to “kennings,” which are vivid, unexpected expressions — usually a pair of words — that put a different spin on a name or concept. Unlike AI’s predictable phrasing, creative language like kennings breaks linguistic patterns, making content more engaging, memorable, and uniquely human. While I was heating the pan…