On the “People vs Algorithms” podcast, Brian Morrissey recently mentioned that we should view the reaction to AI in the context of the Gartner Hype Cycle – which was new to me. It’s a graphical representation of the phases of adoption of and reaction to new technologies. Phase 1 is the Technology Trigger. This is…
Summary: Six ideas for incorporating AI-powered writing into content generation workflows using ChatGPT. They are (1) get new ideas, (2) get keyword suggestions, (3) create a first draft, (4) check word choices, (5) summarize or expand content, and (6) integrate ChatGPT into a content management system. There was some conversation at the Renewd Summit earlier…
We have another “this changes everything” technology to deal with. At some point people will get over that, but it hasn’t happened yet. The latest thing is the Apple Vision Pro. I haven’t used it. My comments are based on what I’ve been able to see online. The new device is like a virtual reality…
I’m assuming you’ve used ChatGPT. If so, you’ve probably run into its very annoying super ego. For example, you’re doing some research on nuclear power and it hectors you with grade school morality about the dangers of this and that. It’s quite annoying. But there’s a value in that. It shows it’s possible to layer…
When advertising revenue gets disappointing, publishers often wonder if they can charge for access to their content, and the most common way they do that is with a paywall. Paywalls raise a lot of interesting questions, and as a consequence, there are a lot of different strategies. One strategy is to show a little of…
Google has unveiled precisely the doomsday scenario that I’ve been warning publishers about. Put simply, Google will do what ChatGPT can do, but it will also have access to the current web. When someone enters a query, they won’t get a list of websites to visit. They’ll get the answer to their question. There will…
It’s not all the job losses. Although I do think that’s a big problem we’re not ready for. It’s the fact that one or maybe just a few organizations will control everyone’s access to information. Right now, just about anybody who wants can get their ideas out into the public square – as I’m doing…
Scott Brinker has an article about the second order effects of generative AI. He says the first-order effect is that the quantity of content in the world will grow exponentially. He’s probably right, but I think my brain was put in backwards because when someone makes a claim or a prediction like that, my immediate…
I wanted to do a little experiment this morning, so I fed this prompt into ChatGPT. I would like to see how well you do at writing a post for my blog, which is for publishers, and focuses on technology and operations issues. I will give you links to my 15 most recent blog posts….
Just this morning I was reading a Bo Sacks article about publishers who use AI to make their writing more SEO-friendly, and I thought, doggone it, why don’t you use AI to make your writing more reader-friendly! I’ve been thinking a lot recently about how little publishers have done to improve the online reading experience….
In the world of publishing, AI can be a powerful tool to improve your content creation process. However, it is essential to use it with caution and verify its results. Bo Sacks distributed a cautionary tale from the world of artificial intelligence that everyone in the publishing industry should read. A German weekly used AI…
At the MACMA Industry Days event last week, Lisa Pistilli interviewed Jim McKelvey. The conversation about the monetization of Jim’s “Invisibly” app is very interesting. (Use this link to watch the video.) I riffed on some of the issues in this issue of my podcast.
We overemphasize the part of our intellect of which we are consciously aware. We think of that as “me.” But that’s very far from certain. Most of what our brain does is inaccessible to our conscious mind — and I don’t just mean regulating our autonomic nervous system. A lot of intellectual and emotional processing…
This podcast summarizes the key takeaways from the Feb 2023 issue of The Krehbiel Letter. The first two articles focus on how artificial intelligence will affect publishers, and what they can do about it. Greg reflects on what publishers can learn from the Pareto principle, how publishers should be wary of conclusions and advice based…
I’m sure you’ve played with ChatGPT, or something like it, and I’m sure you’ve come across situations where it demurs. It wants you to think it’s being objective, even though we all know that’s silly. It has the bias of its programmers, just like M5 did. It reminds me a little of the silly keyboard-clicking…