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Publishing

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Don’t call your digital product a “magazine”

Greg Krehbiel4 years ago2 years ago313 mins

Long-time media experts I know and respect will disagree with me on this one, but I’d like to make the case for ditching the word “magazine” for your digital product. Publishing has been going through a long transformation in which print products have been converted into something like a digital equivalent. This has created the…

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