![Prospect theory – or, are you as rational as you think you are? This or that](https://krehbielgroup.com/wp-content/uploads/2024/05/this-or-that-600x400.png)
Prospect theory – or, are you as rational as you think you are?
Summary: In this second post on the thoughts of Daniel Kahneman we consider prospect theory and fear of loss as a contrast to expected utility theory. Here’s a quote from an article I’ll link below about Daniel Kahneman’s ideas. “For a long time, the most widely-accepted view of how people make decisions under uncertainty was…